FOR IMMEDIATE RELEASE

Erika Reynolds
PR Coordinator
Chief Manufacturing
952-277-3867
erika.reynolds@milestone.com
www.chiefmfg.com

Chief’s new Certified Partner Program helps dealer and installer customers stand out from the competition.

Minneapolis, MN. USA (Apr 2010) - www.chiefmfg.com - Chief Manufacturing, the industry leader in AV mounting solutions, is excited to announce the launch of the industry’s first certification program for mount solutions.

The Certified Partner Program offers interactive product and installation training to improve customers’ business results, differentiate their business and improve overall mount product knowledge. Customers completing the course will receive exclusive benefits from Chief as well as earn InfoComm CTS RUs and CEDIA CEUs.

With over 3500 development hours invested, the program features over 13 hours of content and 46 videos featuring Chief products and installation solutions divided into two tracks—one for those who install or deal with technical aspects, and one for dealers or sales people focusing on configuring solutions or selling product. Each track is focused on their specific needs and walks them through scenarios in common applications, such as home theaters, classrooms, hotel lobbies, corporate offices, etc.

Participants in the program should expect to complete an entire track in approximately three-to-six hours. Many modules take 30 minutes or less to complete so users can come back as often as they need to until the entire track is completed.

“Putting together the Certified Partner Program with our customers has been extremely beneficial,” said Laurie Englert, Chief Marketing Director. “They not only helped to define the framework of the program, but their input has helped us customize each and every module to ensure we are zeroing in on what they need to know to make their installs faster, their specifying easier and overall improve their business results.”

To register for the program, visit www.certification.chiefmfg.com. Registrants must be Chief customers enroll. To become a Chief Dealer or Distributor, visit www.chiefmfg.com/dealer. Others who are interested in taking the courses may contact Chief for login information.

About Chief
Chief Manufacturing, is a division of Milestone AV Technologies, a Duchossois Group Company, and has more than 30 years of proven product and service excellence. Committed to responding to industry needs in the Pro AV, Residential and Office markets, Chief offers a complete line of mounts, lifts, racks and accessories for TVs, displays, projectors and other AV components.

Chief continues to design innovative mounting and rack solutions and helpful tools, like Chief’s exclusive MountBuilder that complement the technology they support. With numerous product awards and patented designs, Chief provides unique mount features, and is recognized for delivering quality products and knowledgeable, helpful customer service. You can follow @chiefmfg on Twitter or become a fan of Chief on Facebook for the most up-to-date information.

U.S. and Europe sales offices support a global network spanning the Americas, Europe, the Pacific Rim and beyond. Chief distribution centers are located in Minnesota, Hong Kong and the Netherlands. www.chiefmfg.com

Subscribe | www.chiefmfg.com | chief@milestone.com

All products within this document, unless noted otherwise, are trademarks of Chief Manufacturing, a division of Milestone AV Technologies.

*Milestone AV Technologies employees will need to contact Kelly Tolzmann in Marketing to be removed from the internal distribution list.